“The Best Carpet Cleaners Ever”
(Literally saw this one in Regina)
“The fastest growing construction company in Canada!”
(How could you even prove that?)
“The most innovative company in Saskatchewan!”
(Again, how in tarnation do you know?)
Doesn’t it sound ridiculous?
When it comes to business (and people for that matter) what ever you “say” you are, you definitely are not. You may want to be, you may be striving to be, but the second someone calls their pizza “the best in town” I can almost guarantee it isn’t.