Loading
StratLab Marketing
  • Home
  • About
  • What We Do
    • Website Development
    • Photography & Videography
    • Graphic Design
    • Social Media Strategy
    • Marketing Strategy
    • Search Engine Optimization (SEO)
    • Workshops & Presentations
  • Our Work
  • Blog
  • Community
  • Contact
  • Click to open the search input field Click to open the search input field Search
  • Menu Menu
  • Link to Facebook
  • Link to Instagram
  • Link to LinkedIn
  • Link to Youtube
  • Link to 500px
what are you changing

What Are You Changing? 

May 28, 2017/in Advice, Blogging/by Jeph Maystruck

 What are you changing?

who moved my cheeseWhere are you moving your cheese to? What a wonderful read Who Moved My Cheese is, a story on why change matters and will always matter. Just started getting used to it.

I was speaking to a grade 12 class and I was trying to give an example of how we resist change. I picked up a desk, moved it 3 feet over. I went on and finished the presentation, the bell rings, students start leaving and a few students start entering the class. Do you know what the first thing they did when they got into that class? Moved the desk back. 

With no prompt, no asking, no reminders, a student was so well trained they felt the need to put the room back to where they were comfortable. We’re taught to seek comfort at a very young age.

The problem is life doesn’t always give you perfect rows of desks. Life doesn’t let you plan things out perfectly. Life is rarely “comfortable”, I would argue life tries to frustrate us, push us, and test us to the point where we want to give up. Most people give up. Most people have to deal with so many desks out of place, at one point its not worth it anymore, and they give up.

Don’t.

Don’t be afraid when the desk is out of place, let it be. If you aren’t annoyed by the little things and embrace change, life gets better. The next time a desk goes out of place you won’t be so worried, you won’t be so over come with fears about the desks “looking” out of place. Embracing change early in life helps you deal with change later in life.

How are you keeping your mind fresh? How are you getting outside your comfort zone? That’s where you learn best you know.

How will you stay out of the monotony of routine

How will you stay out of the monotony of routine? The day you let go of your control and default to your routine is the day you’ve given up. The day you wake up and want an easy day, a day of nothing (this includes mindless TV watching) is the day you begin to go backwards. When we don’t challenge ourselves and hone in on developing new skills we begin to fall back on our skills that aren’t as refined as they could be or plain old aren’t useful anymore. We make excuses like “I’ve always done it this way” usually referencing a moment where they were praised for something a long time ago.

Times change. Stop hanging on past praise, start figuring out what your next big thing will be. 

We resist change because staying the same is easier. The status quo takes no effort, same old same old, that means your brain doesn’t learn anything when we go status quo. Despise the status quo like the plague, refuse what’s easy, do what matters most.

What are you changing?

Tags: books, change management, mindset, psychology, thinking
Share this entry
  • Share on Facebook
  • Share on X
  • Share on WhatsApp
  • Share on LinkedIn
  • Share on Reddit
  • Share by Mail
https://strategylab.ca/wp-content/uploads/2017/04/what-are-you-changing-change.jpg 1231 2000 Jeph Maystruck /wp-content/uploads/2023/11/SL-2023-Logo-White-1030x363.png Jeph Maystruck2017-05-28 09:33:002017-05-29 00:10:55What Are You Changing? 
You might also like
Backlinks Don’t Tell the Whole Story
Frontend loading your child education Frontend Loading Your Child’s Education
Alchemy the book by rory sutherland Alchemy: A New Marketing Strategy Textbook by Rory Sutherland
video strategy - outcare the competition Out-Caring The Competition Using Video
To be inspired that's the secret Open by Andre Agassi – On How To Find Meaning In Life
How To Make Your Day Instantly Better How To Make Your Day Instantly Better
Search Search
Recent
  • Big Idea Camp 2026: Build what matters.Sep 9, 2026 - 3:33 pm
  • Skunk Works Book
    Books to Read: Impossible Things, People, Football, Skunk...Aug 23, 2026 - 3:25 pm
  • Don't confuse polish with value
    Don’t Confuse Polish With ValueAug 7, 2026 - 1:39 pm
  • What To Do in the Age of AI Built Websites and AI Built Everything
    What To Do in the Age of AI Built Websites and AI Built...Aug 5, 2026 - 1:51 am
  • What have YOU used AI for?-canada
    We asked 1,000 People in Canada: What Have You Used A.I....Jul 30, 2026 - 2:11 pm
Tags
#InTheLab advice bestof books books to read business strategy customer service education Human first innovation inspiration learning lessons marketing marketing strategy mindset online strategy presentations psychology quotes regina smarter thinking social media strategy stratlab teaching thinking video videos what is the future of marketing

Top Posts

  • 30 Podcast Episodes You Need To Listen To Before You Die
  • The 30 Best Ted Talks
  • The Final Essay by Steve Jobs
  • Where do you want to go?
  • What is "Flexing"? And Why You Shouldn't

Some of our Favourite Blogs

  • How Do We Measure Your Website Strategy?
  • 33 Lessons in Neuromarketing
  • 27 Questions About Your Customer Service Strategy
  • 21 Questions About Your Search Engine Strategy
  • 3 Hacks That Will Make You Instantly Better at Instagram
  • The Top 10 Most Visited Pages on Our Website in 2022 and Why (Video)
  • 10 Ways To Help a Business That Cost You Absolutely Nothing
  • 30 Podcast Episodes You Need To Listen To Before You Die
  • 50 Courses From 27 Different Universities, All For Free
  • 99 of the Most Creative Advertisements in the World
  • 7 Must Read Business Books in 2022
  • How To Get a Website To Rank on the First Page of Google (For a LOCAL company)
  • How to Market a Sport; Netflix Presents Formula 1: Drive to Survive
  • Three Documentaries You Have To Watch – Pandora’s Promise, Artifact and Ivory Tower
  • Website Strategy: Be findable. Be trustable. Be remarkable. Episode #3 #InTheLab

Work With Us

Ready to take the stress out of marketing and website building? Contact us today and discover how Stratlab can help you become more findable, trustable, and remarkable. Together, we’ll create something amazing.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.

Top Rated Service 2026
Google
Google star 1Google star 2Google star 3Google star 4Google star 54.9
4.9Google star 1Google star 2Google star 3Google star 4Google star 5
verified by Trustindex
Trustindex verifies that the company has a review score above 4.5, based on reviews collected on Google over the past 12 months, qualifying it to receive the Top Rated Certificate.
Write a review
Posted on Google Google
Mark Johnston profile picture
Mark Johnston
24 September 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
A great group that does great work! High recommend!!
Posted on Google Google
Paula Estin profile picture
Paula Estin
15 September 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
The Stratlab team has been fantastic. In the last 2 years Stratlab has helped us to overhaul our website. I am not a tech person, but in working with Carter, Dustin, or Brandon, bit-by-bit we've been able to revolutionize our Events Guide from what it previously was. With pretty much every idea I've had, some I didn't even know if they were technically possible, these wizards have found a way to make them happen. They are also usually super quick to make requested changes or fix any weirdness that may arise. We've had one of the best-looking and most user-friendy tourism Events Guides in the country that even our residents are getting excited about using! You can tell these guys are passionate about their work and care about getting their customers exactly what they need & want. I'm sad that I'll no longer be working with this crew due to transitioning to another department at work, but I highly recommend the Strat Lab team for any web design project 👍👍
Posted on Google Google
M. Tolley profile picture
M. Tolley
28 August 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I recently had the privilege of working with Brandon at StratLab, and the quality of his work is truly next‑level. After one quick call to share my vision for a bat demo video, he understood exactly what I needed, and delivered something far beyond what I imagined. His attention to detail, creative precision, and top‑tier expertise show what real professionalism looks like. Every frame, every transition, every moment was crafted with intention. He respected timelines, communicated clearly, and made the entire process effortless. I can only hope to work with Brandon again.
Posted on Google Google
Ben Hebert profile picture
Ben Hebert
28 April 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I have been doing business with Strat Lab and since 2020. These guys have always been A1, put their best foot forward and delivered for all my personal or business needs. Thanks Team!
Posted on Google Google
ReginaFlyerExpress profile picture
ReginaFlyerExpress
24 April 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Called StratLab for some questions regarding my website and had the pleasure of speaking with Jeph. More business's need people like Jeph. Hope I can work with you guys down the road.
Posted on Google Google
Kyle Halvorson profile picture
Kyle Halvorson
31 March 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
The StratLab team are top shelf humans! (and pretty decent marketers ;) that understand how to set your organization up for online (and in person) success, as well as help position you as a reputable and trusted source within your market. Always great dealing with Jeph & Brandon! "If you are awesome online, you better be awesome offline." ~Jeph Maystruck
Posted on Google Google
Garrett McMillan - GMAC Golf profile picture
Garrett McMillan - GMAC Golf
13 December 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
What an awesome group of people to work with! Great energy and genuinely excited to help you promote your business. 12/10 recommend.
Posted on Google Google
Annette M Frazier profile picture
Annette M Frazier
11 November 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Strategy Lab is great to work with! I’ve had the opportunity to hire them to design our webpage, create sections, and upload over 3,000 photos and documents. I give them a 5- Star review-the work they did exceeded my expectations! I look forward to our continued collaboration-thank you Strat Lab!! Annette M. Frazier-Cowessess First Nation.
Posted on Google Google
Northland Forest profile picture
Northland Forest
23 October 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
We have used Strategy Lab for years now, built 2 websites and many logos with them. Amazing team, great design, always helpful and very friendly! Will be using them for years to come great job team.
Posted on Google Google
Tanner Ewashko profile picture
Tanner Ewashko
23 October 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Strategy Lab is the best!


  • Talk to us!
  • 306.535.9697
  • info@strategylab.ca
  • Visit us at Path Cowork
  • 200 – 1965 Broad St, Regina, SK
  • Home
  • About
  • Blog
  • Our Work
  • Community
  • Contact
  • What We Do
  • Website Development
  • Social Media Strategy
  • Videography & Photography
  • Marketing Strategy
  • Search Engine Optimization
  • Workshops & Presentations
© 12,021HE ? Made with ♥ in Regina, SK
  • Link to Facebook
  • Link to Instagram
  • Link to LinkedIn
  • Link to Youtube
  • Link to 500px
  • Privacy Policy
  • Fulfillment Policy
Link to: Dr. Eddy’s Fantastic Photoshop 801 GraduatED Class: Getting bEDder at design Link to: Dr. Eddy’s Fantastic Photoshop 801 GraduatED Class: Getting bEDder at design Dr. Eddy’s Fantastic Photoshop 801 GraduatED Class: Getting bEDder at...Design 801- getting bedder with Dr. Eddy Link to: 3 Reasons Why I Always Have Students Do “Real World” Projects In My Class Link to: 3 Reasons Why I Always Have Students Do “Real World” Projects In My Class UpliftingTshirts-a business,experiment and class3 Reasons Why I Always Have Students Do “Real World” Projects In...
Scroll to top Scroll to top Scroll to top