One of my favourite videos of all time. It made me tear up the first time I watched it. The part about this video no one really knows is Andy edited it the same day and had it to pride week organizers a few hours after the parade. The response online was overwhelming and I don’t think we would have had that type of response if we would have waited a few days or the regular week or two to ship the video. Hats off to you Andy!
Tourism Regina wanted a campaign to showcase what Regina is to us. That’s easy, we call it the greatest city you’ve never seen. The idea came when we had folks visit us from Fort McMurray visiting and they couldn’t stop talking about how much they loved the city. From Wascana park to the amazing night life, it’s easy to take Regina for granted, this short video puts into perspective all the different options you have in the Queen City. Read more
(From the night of!)
It’s hard to give a presentation on being different. So instead of talking about it I wanted to show people that creating and being different is something anyone can do.
We made a painting, a song, and a video!
Check it out!
The video footage was shot by Brandon and Andy, then Andy edited the same day. What an amazing result. As a part of Strategy Lab it’s moments like this that really make you smile and reflect on why you do what you do. We’ve had a long relationship with Pride Week (long relationship for @StratLab, Ha!), so this ended up being the best support we could have ever offered Dan and his crew. Even with the rain Pride Week Regina pulled off an amazing day.
We couldn’t have been more proud to put the video together as well as capture some amazing stills (photos thanks to Lauren, find out more about her on our About page). You can see by her work she does some amazing work behind the camera.
We have a row of cards at the StratLab office we keep there as a reminder of why we do what we do. A hand written thank you card is something so precious because you rarely see them anymore. Think about the times you’ve given away a hand written card, and think of the times you’ve received one. Those moment are very special here’s why.
It’s hard to fake a thank you card. Generally people who give a hand written note REALLY mean it. You never write a nice thank you note because you “ran out of time to thank someone”, or “you couldn’t figure out what to get them!”. No you wrote the thank you note because you actually care. Something very rare these days.
It’s hard to take time out of your day to write something using your thoughts, that’s why it means so much more.
In a world where a tweet, snap or post on Facebook is so simple to do, write a hand written note, you’d be surprised as to how far it goes.
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Strategy Lab Marketing
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Regina, SK S4P 2V1