The Business of Belief [14 Brilliant Quotes]
I recently finished an amazing read by Tom Asacker, The Business of Belief: How the World’s Best Marketers, Designers, Salespeople, Coaches, Fundraisers, Educators, Entrepreneurs and Other Leaders Get Us to Believe.
It’s an easy read, not very long, and filled with wonderful little stories that teach memorable lessons in a simple manner. I loved the book and have since bought it for people. I really think you should pick up a copy, after all, don’t you want something to believe in?
I’ve heard this stat before but really puts into perspective the ‘maker’ culture we’re living in.
We never talk about our human resource strategy, HR’s never really top of mind, and we don’t attend many board meetings on specific outcomes of next years’ HR strategy. Why is that? HR has a bad wrap stemming from University, everyone joked about the crazy HR lady at companies. You know, the lady that had been there for 30 years and still hugged you on occasion but recognized it was “wrong” in the workplace? 
