How Do You Greet New Customers?

“IRASSHAIMASE!!”

The entire staff at Kojo in Penticton in unison blurt this out when you walk through the door. It’s only takeout so it’s not long after when you’re leaving you hear another loud, “ARIGATOU GOZAIMASHITA!”

Why do they do it? Seems cheesy, seems different and weird. But it also seems like the staff actually appreciate you coming into their restaurant.

When we visited Penticton for work we went to this place two days in a row for lunch, it was that good. And the only reason we didn’t go the third day was because they closed Sundays. Ramen and Sushi day one, Bento Box day two, Poke Bowl was supposed to be day three.

The food was incredible, the owner was there and he talked to us during the first visit. Down to earth, extremely humble, and cared an awful lot about food.

They created a habit out of greeting customers. That small thing they do has a lasting impact on you. Every restaurant you go to after Kojo, you will be disappointed with how they greet you. Creating a unique competitive advantage for Kojo. And one that has nothing to do with their food at all.

How are you greeting people? How are you making customers feel more welcome? How do you create a lasting impact on everyone that walks through your doors?