Hold strong opinions but hold them loosely. Things change, your opinions should too. I remember when Al Gore Came to Regina, I was his disciple. Global Warming was happening and I was going to stop it!! Or so I thought. Then I read Superfreakonomics and the chapter about Global Warming and started to think there was more to this Global Warming fiasco! Finally, after published study after study, I’ve changed my mind back to thinking Global Warming is an issue.
Never be afraid to change your mind on a major topic because of new information. It’s when we rely on Dogma only we turn a blind eye to the facts blatantly in front of us.
On a Tim Ferriss podcast with Marc Andreessen there was this neat moment that Marc went off on opinions. He said he loves talking to investment bankers because when they get new information they’re very quick to change their minds. In the investment banking industry that can be worth millions of dollars. He said it’s wise to hold strong opinions as long as you can change them easily.
You know what’s really annoying your friends? That you don’t change your mind on anything! The world isn’t flat, lead gasoline is bad, global warming exists, and you’re not as smart as you think you are. In life there are no absolutes, just things that constantly change. It’s okay to change your mind, it’s a good thing.
To the devil’s advocate: STOP IT! The devil is doing fine on his own, he does not need your help.
Do you ever find argumentative people love to talk about the exception to the rule? Finding the one in a millionth chance and using it as “evidence” for what could happen. It’s a great way to stress yourself out. Also a good way to determine if one is a know-it-all. Do they like proving someone wrong by arguing the exception to the rule?
Why do we do it though? Why do we cause this undue harm on our minds always trying to determine “what’s the worst that could happen?” Sure it’s good to understand what’s the worst that can happen, but to act upon it, or be planning based on it is silly. If we’re constantly worried about what’s the worst that can happen we never look at what’s the best thing that can happen! Ever bring that up in a planning session? Probably not because optimism isn’t generally looked fondly on in the business community (until lately!)
What’s the WORST that could happen? What’s the BEST that could happen?
A part of our brains are built to do this, to protect us. But that same part of your brain telling you to run from danger in a dark alley is the same part that’s holding you back from doing something amazing. In ancient times running away from what scared us was a smart tactic but in today’s world we need to seek out what scares us and push through it. Playing devils’ advocate is a way to assess what’s the worst that could happen. They problem with this is that the “worst” rarely ever happens, but our brains love to focus on the smallest negative piece of feedback. So instead of finding a solution to the obstacle in the way we think about how bad the feedback was and we never move on.
“A Gold medal is a wonderful thing, but if you’re not enough without it, you’ll never be enough with it.” -Irv Blitzer to Derice Bannock after Derice asked why he had cheated in the Olympics.
Winning isn’t everything.
At times it may seem like it is but coaches, captains, players, and parents all need to understand that winning isn’t the goal of team sports. Like Irv (John Candy) says, if you’re not good enough when you lose, you’ll never be good enough when you win. But we insist on focusing on the score or the team record, when’s the last time you heard someone worry about the team culture or player wellbeing? That’s because most of us don’t know how to run a team successfully.
A recent addition to Netflix “Steve Jobs: The Man in the Machine” is a new look at the fascinating life of a change agent. Inspiring stories, interviews with people that worked with him, and the negative side to being a visionary. They don’t beat around the bush, people admitted that at times he was a tyrant, but those same people also talk about how much they learned while working for Jobs.
It’s an interesting watch, I hope you do! We all need a little inspiration every now and then, this documentary reminds us that we need to keep thinking different.
YES, finally someone answers all those questions we’ve had over the past two years about domain names and best practices for picking a URL. It’s changed so much because of how competitive search engine results have become.
At one time you could have bought the domain name “www.ReginaWebsites.com” and you’d get all the organic traffic for people search for websites in Regina. Times have changed. You can’t just “get” to the front page by setting up a keyword heavy domain name. Yes there will be exceptions to the rule and if you’re on the front page of Google with very little work it won’t last long.
When a new challenge comes along do you jump on it? Do you tell yourself you can do it instead of the opposite? Good, I like you.
When someone asks you something to do and you’re unsure of, do you immediately say “NO”?
When someone asks you to do something uncomfortable do you try to avoid it?
You could be creating very detrimental habits that are going to affect your life in the future
When someone asks you to do something and you say “I can’t” you’re doing terrible things to your brain on multiple different levels. Your conscious mind likes the decision because you don’t need to try anything new, staying the same is easy. If all you do is seek out and perform tasks that are “easy” you’ll never learn.
Doing what’s easy or safe affects your subconscious mind too. Your subconscious mind thinks that any task you say “no” to is now something you can’t do, just because of your attitude not your ability. You’re creating a precedent for your mind to say, I can’t, I shouldn’t, I’m no good at that. Think if that was your attitude as a child? You wouldn’t have learned very much at all! In the long run “safe” doesn’t help anyone.
The Elephant and the Rider: your Conscious and SubConscious mind
The now famous Heath Brothers compare your conscious and subconscious mind to that of an Elephant and a person riding it. Your conscious mind (the rider) in the grand scheme of your brain is quite small and relatively powerless compared to your subconscious (the Elephant). The catch is the Elephant (your subconscious) doesn’t choose what to focus on, it simply listens to the conscious mind. Hence the “power of positive thinking”, affirmations, goal setting, all have the same goal in mind, to tap into the power of your subconscious.
Be very careful what you ‘tell’ your brain
A coach at a volleyball camp when asked to do an underhand serve said those horrible, horrible words. I CAN’T. Basically saying “I have no courage, I can not even fathom doing this incredibly difficult task you have given me!” ANY volleyball player can do an underhand serve, let alone a coach!!!!
Then I realized I couldn’t convince her otherwise. She’d put up a wall to learned new things. Whatever her conscious mind told her she couldn’t do, her subconscious believe through and through. This is why this attitude is so bad for anyone.
When you say ‘no’ you’re telling people not to ask you ever again
As much as you probably don’t believe the Hollywood Blockbuster “Yes Man” movie, it’s a brilliant thought experiment. Saying ‘yes’ to as many opportunities that come your way is a great way to show others you’re willing to try new things, that you’re spontaneous, and that generally fun to hangout with.
When you say “I can’t” it’s like you’ve given up, it’s a defeatist attitude. And people don’t want to associate with defeated people.
NO MAN! NO MAN! NO MAN! NO MAN!
The opposite is that one friend you have had that never wanted to try anything new, that never would join the group or try anything new, every time you ask they have an excuse as to why not. Get far, far away from these people they are toxic and you don’t want to learn any bad habits from them.
Steve Jobs talked about it, the best educators understand it, and it’s a powerful fact rarely talked about.The fact of the matter is you can learn new things and change the makeup of your brain well into the later years in your life. The “plasticity” of your brain refers to its ability to change it’s makeup.
A professional violinist will have many more neurons firing around where their hands control the bow and violin in the brain. Mark McMorris’s brain would have many more neurons firing where his brain controls balance, and foot control being a world class snowboarder. A NewYork Times Journalist would have thousands of neurons firing in the parts of their brains that control writing, story telling, and reading.
Whatever your brain focuses a lot of time on, your brain will build up sufficient muscle around that particular area. Whether it be conscious or subconscious, you’re constantly making your brain smarter or dumber(if you’re not doing anything of future benefit to your brain).
Common knowledge has always been, what you’re born with is what you get! So if you were born “dumb” or didn’t have a good upbringing, you’re destined to fail. Wrong!
It’s those who realize that they can learn, practice and teach themselves many different skills and ideas that begin to truly flourish in life.
Learning doesn’t stop after highschool or university. This is how our society has been brought up. You go to school, learn, then get into the real world and work till you retire, then die board to death.
What if that’s the wrong way to think about it? What if we were meant to learn throughout our life? What if there isn’t a hard and fast “way” to do it? What if we could keep learning and adapting as we go becoming increasingly more valuable with every new experience?
You can learn anything
Yes you can’t go to the NHL after a certain point, the physical nature of the sport will hold you back. But that doesn’t mean you can’t train a coach, assistant coach, be a trainer, etc. It’s all in your mindset.
We’re great at telling ourselves “we can’t”. “That’s impossible!” a small part of our brains are extremely protective over what we can and can’t do. We love to quit before even trying, after all that is easier.
Start thinking the opposite. Start thinking you can do anything you want. It’s difficult at first but it’s the same idea as affirmations, the Tony Robbins’ system or “The Secret”. A positive attitude can literally move mountains.
I love the jobs quote from Steve Jobs:
“Everything around you that you call life was made up by people that were no smarter than you. And you can change it, you can influence it, you can build your own things that other people can use. And the minute that you understand you can poke life, when you push in something will pop out the other side. You can change it, you can mould it. That’s maybe the most important thing.”
How many small startups have a marketing strategy? I’d venture a guess as very few. No I don’t mean a “marketing plan” I mean an actual strategy with tactics, objectives, and intended outcomes. Rarely do startups care about marketing because if you have to rely on marketing to make your product or service successful you’re not going to be.
How many recent extremely successful products or services have grown exponentially because of a marketing strategy? I’d guess very few. The reason something catches fire is one part luck and one-part remarkability.
Remarkability: The odds that someone will talk about your company, product, service or organization.
Most business owners think of marketing as logos and commercials when really it about getting people to spread your story. There’s nothing traditional about marketing in 2016.
You don’t need a marketing strategy. A lot of people will tell you you do. Professors of marketing, those who’ve never practiced their theories just taught them in the classroom are the worst at spreading the lies about why you need a marketing strategy.
They’ll say you can’t be “off brand” and that every communication you make needs to be consistent.
“Mind your four p’s!” they’ll tell you, even though three out of the four are almost obsolete or useless for your company. Price, Place, Product, Promotion.
Marketing needs to start at the beginning of the planning process of your product or service.
I love the Seth Godin quote “Advertising is the tax for the unremarkable.”
The hard thing isn’t usually what you think it is. In the entrepreneurial journey there are a lot of emotions, life gets down right shitty some days. There is hope though. You’re on a journey only the greatest minds of our world start out on. A journey that most won’t try make. The journey of a true entrepreneur is plagued with disappointment, triumph, and even more let down. As long as you stay a little more positive than those negative thoughts you’re going to come out the other side a winner.
When you’re in it, it sucks. There’s no way to describe it. It’s a necessary evil, without the years of failure there is no learning, and no learning means no company.
What is the struggle?
Something every entrepreneur human being goes through. The longer you can last, the further you will go. A lot of people don’t last. The Struggle eats them up, destroys their soul, and all they’re left with is a scared, hurtful attitude towards anything outside of what is expected. Protectionism sets in the status quo is the only way of doing things.
Why do we have to struggle?
Simple, the universe doesn’t give you anything for free. Nothing in life is easy. The more you struggle, the better the reward.
There’s a famous quote from Bill Gates “Success is a lousy teacher. It seduces smart people into thinking they can’t lose.”. You have to struggle, there’s no easy way about it. You have to go through the bad to appreciate the good.
How long has the struggle been around?
The struggle has been around since the dawn of civilization. Our ancestors went through it. Anyone who has done anything worth talking about has been through it. Anyone who has that crease near the corner of the eye, you know the one, the one that lets you know they’ve been through a lot.
When we’re in the struggle our minds are our greatest enemy. We tell ourselves lies, we’re delusional, we create a reality in our heads that’s just not true. Humans are amazing at finding every possible way a plan can fail. We find every loophole that might come back to bite us in the ass. In this horrible state of mind we never look for the positive horizon with the attitude of it gets better. No instead we try to warn our subconscious with these thoughts, it’s a defence mechanism sounding the alarm bells.
We had a really intense discussion in our office the other day and the question was asked, what do you do when you have a bad day? (Other than play that catchy Daniel Powter song by the same name)
We had varied answers but what was interesting was that everyone could relate, everyone has bad days. No one is immune from bad days, EVERYONE has them. Everybody.So to figure out what to do about a bad day seems like something we all should talk about.