We don't need teachers

How Education Will Change [Presentation]

1. Be prepared for Non-Linear learning. Students don’t just learn the grade 6 curriculum and enter grade 7 with a predictable knowledge base anymore. Kids can learn about what ever they want thanks to services like The Khan Academy, iTunes U and other Massive Open Online Courses (mooc’s)The teacher may not be the smartest person in the room anymore (arguably never was) on certain topics. We need to be prepared for this.

2. We need to change curriculums faster. We need to help students learn as fast as the world is changing. Reviewing your curriculum is going to have to happen more often than once every five years (which is the default many institutions get stuck in). Our world changes at an incredible rate. If you think what you’re teaching to students isn’t that relevant anymore I bet they think it’s even worse. Determine the learning outcomes that you’re trying to achieve but leave it up to the professor to build the plan to achieve those outcomes. Stop micromanaging the classroom.
I love this video by Cameron Herold. He’s brilliant and he talks about some of the learning outcomes he’s focusing on as a parent, skills that are applicable in the real world (selling, dealing with failure, negotiations, teamwork, leading, serving). 

3. Teach less and they will learn more. Why do we try to cover everything under sun in our curriculums? Do you think students remember everything that’s listen in the curriculum? Do you think they’re retaining the knowledge they are getting in each class? We forget 90% of what we learn in the classroom immediately after the class anyway. So why don’t we flip this around. What if every class had to find the 10% most important stuff on the topic at hand and developed a class around helping students retain that entire 10%?

Inspire them to learn more on a topic instead of trying to bore them to death on a subject that doesn’t interest them.
4. Stop using the text book. It’s to make money. We get it, that’s not going to fly in the future. No one learns from texts books once out of school, so why are we focusing on learning from textbooks while in school? I believe that all teachers should sign a hypocratic outh so this can’t happen any more. In the presentation I compare the textbook I’m supposed to use for my class and I compare three marketing books I want to use. The marketing books have many positive reviews while the textbook has a lone one. I think we need to take a serious look at this.

5. We don’t need teachers, we need leaders. I like to talk about my friend Jordan McFarlen who teaches Entrepreneurship at Campbell here in Regina. In the class the students have to start a company, create a product or service and go to market, all in the matter of months. With the tradition structure of a business, the students learn how to (and sometimes more so how not to) run a business. You don’t learn major lesson in life without trying and failing. I believe this is what school can and should help with.

Let’s Teach Our Kids To Code

“Everybody in this country should learn how to program a computer… because it teaches you how to think.” -Steve Jobs

 

I think this video is amazing. Kids need to learn more about computers, more about the internet and more about how the future is going to be created by them.

Lets teach our kids to code.

Unleashing Your Creative Genius: Touch The Snake

In a brilliant Ted Talk, David Kelly (founder of IDEO, an innovation firm on steroids) shows us how everyone can be a creative genius, it just takes a lot of mini steps.

The analogy he gives is a story from Dr. Albert Bandura (the greatest living psychologist in the world, also born in Mundare Alberta, fact) who is world renown for curing phobias in a radically short period of time, sometimes in 4 hours or less. His secret? He does it in many small steps,working up to the finale, the crux, the thing they’ve always been afraid of.

He’ll bring a patient into his office and tell them there’s a snake in the room next door. The patient obviously thinks it’s ludicrous that they’ll ever go into the snake filled room. He opens a one way mirror to let them see the snake, calms them down. Then opens the door and calms them down. Then into the room, then calms them down. Recognize the pattern?

It’s a series of many steps, over time, they contribute to a major outcome. It’s really how we humans get anything done.

With this process in mind, David encourages everyone that they can be creative and they can come up with novel, unique solutions to problems they never thought were possible before. In small steps, over time, you can be come a genius.

everyone-has-a-superpower

Video Is The Future And These Regina Kids Are Beating You At It

An article by FastCompany, already a year old, claims that short-form video is the future of marketing. Well, the future is now and it’s plain to see that FC was dead on.
YouTube is the internet’s second most popular search engine (behind Google), Vine is this year’s fastest growing app, and Instagram followed suit with the addition of video mere weeks after Vine’s explosion.

The Fast Company article cites 5 main reasons for video becoming the dominant medium:
1. More and more users are consuming video entertainment online.
2. Marketers are using video to engage social media audiences.
3. Barriers to entry are low.
4. Quality is rapidly improving.
5. There are plenty of avenues for videos to spread.

Wondering what this means for you and how you should go about doing video? Start off by seeing how effective a simple and bare bones video can be by checking out Gary Vaynerchuk’s YouTube Channel.

Then, take a look at some local talent who have been absolutely crushing it with dynamic video content:

1. Chris Dimas – Drummer – 16 Years Old

2. Alex McIntosh and Matt Stefan – Students – 20 Years Old

What makes these videos so successful? Here’s what I think:

Both of the above videos reside at the intersection of the creators’ strengths and what is relevant. In Chris’s case, his strength is his high energy and skillful drumming and the relevance is that he uses popular music in his videos. For Matt and Alex, their strengths are sense of humour and comedic timing and the relevance of their video lies in the fact that levelling was partially a spoof on the planking craze and exemplified what most people are looking for on YouTube: a good laugh. This concept is illustrated below:

Regina Video Content Strategy

For your business, this “sweet spot” framework should really simplify things, as it did for Stella and Sway in this video we filmed for them:

Stella And Sway – Summer Weddings from Strategy Lab on Vimeo.

If you have any video questions please comment below! And if you’re looking for some help with your first/next video, email us at info@strategylab.ca

 

 

 

Everything You’ve Heard About Social Media Is Wrong [Workshop in Saskatoon]

Saskmade Marketplace

Hey Saskatoon, what are you doing September 18th? Sask Made Marketplace and Strategy Lab have teamed up to offer an afternoon workshop titled “Everything You’ve Heard About Social Media Is Wrong”. An afternoon workshop about your online marketing strategy.

You’ll learn about Twitter, Facebook, blogging, how to establish an online strategy (and how to measure it) and how to standout. You’re going to learn a lot.

When:  Wednesday, September 18, 2013

Time:  1:00 pm to 5:00 pm.

Location: The Saskatoon Club, 417-21st East, Saskatoon
(Dress code in effect.  Smart, casual business attire, no jeans.)

Cost:  $50 – CAMA Members
$60 – Non-CAMA Members

Here’s some inspiring words from Meph Jaystruck…


Here’s a little video I put together about it…

 

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Al D’s Four Keys To Life

Al-Derges-Quotes-the-four-keys-to-life

On June 26, 2013 we lost one of the good ones. One of the influencers. One of the thought leaders. He may not have been published in the Harvard Business Review regularly but he influenced the people around him and the students he taught in a way that changed their lives forever. Much, much, more of an accomplishment in my opinion.

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Where to Learn: Photoshop, Coding, Everything

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At Strategy Lab, we strive to educate every client on how to eventually manage their own website and create their own content. While we give you the tools to do this, your website’s performance will be enhanced by teaching yourself how to create dynamic content. For this reason (and because we love learning so much) here are three of my favourite places to learn online.

Code.org
Created by Hadi Partovi and backed by many big names like Gates, Zuck (yeah, we’re on a nickname basis), and Dorsey, Code.org tackles the challenge of improving computer science education. Even if you don’t plan on creating the next Facebook, Code.org will put you on a path to understanding coding basics while changing the way you look at the internet.

KhanAcademy.org
Salman Khan began by making extremely simple videos to help his family learn basic math concepts. His pleasant voice and knack for explaining things in easy to understand ways led to his creation of the Khan Academy. It’s an amazing place to learn or refresh your skills in the areas of algebra, world history, or anything between.

Lynda.com
Started by self-taught computer expert Lynda Weinman, Lynda.com is an amazing place to learn the basics and the intricacies of everything from Photoshop, to AutoCAD, to everything Apple.

Have a favourite place to learn online? Please share!

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5 Ideas On The Future of Business Strategy

5 Steps to the Ultimate Business Strategyi.  Everyone’s connected.

Business strategy traditionally came from the smartest people in the room, the executive team, the bosses and when they needed help they turned to incredibly expensive consultants to build a brilliant foolproof plan. Everyone at the top laughed all the way to the bank. If the plan failed it was the consultants fault, if the plan succeeded it was the executives’ idea all along. Rarely does centralized, autocratic, command and control leadership work anymore.

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Professional Stock Photos-the we can make a mobile and a desktop website

My Birthday Wish For You….

…is to inspire someone to do better. To achieve more. To aim higher. We love to undercut ourselves, underestimate our abilities, and set underwhelming goals. Stop it. It’s not fair to yourself.

It’s not hard to inspire someone. All it takes is any random act of kindness.

Buy the first round.
Send a text to someone you haven’t talked to in a while.
Give someone a bag full of candy. (Who doesn’t like candy?)
Give a stranger $5 and tell them the bill fell out of their pocket.
Hold the door open for someone.
Do more than is requested.
Tell someone you love them.
Tell that person who smiles too much how beautiful it looks on them.
Give someone a chocolate bar for no reason at all.
Buy breakfast.
Leave your waitress/waiter a $20 bill and write on it “pass on the love”.
Tell an elderly lady her hair looks gorgeous.
Pay for someones’ coffee in line behind you.
Leave $20 in the bathroom and wait till the next person goes in, which for their smile when they come out.
Fill someones’ parking meter.
Actually give something to the guy who plays guitar at the liquor store.
Make cookies for your significant other.
Say yes the next time someone asks a favor of you.
Buy someone at your office a coffee, someone who you’d never buy coffee for.

Etc.

Get creative, the more you try and help others the more you’ll end up helping yourself. Trust me.

Psst, now pass it along…

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