Every Cool company needs a t shirt

Why Your Company Needs a T-Shirt || Eps 26 #InTheLab

T-shirt marketing has been around for years. I’m not sure who started it, probably someone who loved making people smile. Any way, what we wear has changed so much over the years. Clothing can affect the way you think(peoples’ perception of you changes), from the psychology of social signalling and Status Anxiety, to understanding that most of what we do is centred around attracting the opposite sex (see the book Spent for a fascinating look into this theory).

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Between Two Sequoias w/ Braedon McLeod || Eps 25 #BetweenTwoSequoias


Braedon from Strategy LabI met Braedon back when he was in highschool and still full of piss and vinegar. I was the assistant coach of the Senior Boys at Winston Knoll and there was this young spitfire of a Volleyball player that looked at the world through a different lens. He was a little shit disturber, didn’t like authority but would compete no matter what. He was a competitor. We didn’t see eye to eye at first, but slowly I began to understand where this young fellow came from.

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The magestic Canadian beaver riding a magestic canadian goose

What’s The Best Part About The Canadian “Brand”?

We’re the stereotypically friendly and polite to the rest of the world.

How cool is that?!?

We were in Las Vegas, leaving to the airport to go home and my worst fear happened. I forgot to tip the bellhop who kept our bags all day long. And everyone knows you don’t mess with Karma before a flight!! What do you do, our cab was driving off!

Like any decent Canadian person would do, you stop the taxi. Run out to the bellhop counter and leave the tip you forgot to leave, no questions asked. I did just that. When I returned to the taxi, the following line out of the taxi drivers mouth was the best,

“Oh you folks must be from Canada!”. 

He was right. I laughed and said, “how did you know?!? Is our accent THAT bad?!”. “No” he replied, “it was the good deed that tipped me off! No one is that nice, other than Canadians!”. 

This is the second time in a foreign country people have told me Canadians are the nicest people. Personally I couldn’t be happier with that stereotype.

But remember, when you travel aboard, you HAVE to be nice to people. You have to be friendly, and you have to be polite. Lets keep this reputation going that Canadians are the nicest people in the world.

Happy Canada Day!

Canadian Gangsters...

Canadian Gangsters…

Canadian Graffiti

Biggest protest in canadian history

Robin Williams quote about canada

Featured image photo credit: Found on reddit

Big idea camp website

Big Idea Camp 2015 – Episode 19 #LetsChangeEducation

Wall Street meets Scarth Street

“Wall Street meets Scarth Street”

 

Ready for the best week of Summer?!? Welcome Big Idea Camp 2015. We combine the two best parts of school to create the most effective learning environment possible. Field trips (working with real companies and organizations) and team based competitions.

In school, getting out of the classroom was when you started learning (outside your comfort zone) and team based competition teaches students many different applicable skills such as, communication, empathy, leadership (more importantly followership), listening, initiative, trust, and of course teamwork.

In school field trips were the best! You got to learn from the experts in the field doing their real job. This is what we want to create. A real learning experience. We’re working with companies and a couple non-profits to offer the students real case studies on problems businesses are currently facing. You’ll get to offer ideas that may get implemented by an actual company. How neat!

It’s for highschool students (grades 9-12), you don’t need prior business education whatsoever. We’re going 9-4 for 5 days straight! You’ll never sit in a chair longer than 30 minutes. Big Idea Camp will keep you laughing, keep you on your toes, and get you thinking about YOUR big idea.

Silicon Valley meets Qu'Appelle Valley

“Silicon Valley meets Qu’Appelle Valley”

 

7 hours of non-stop learning every day

6 team building challenges

5 field trips to local businesses

4 case studies with local organizations

3 pieces of limited edition team gear

2 energetic instructors

1 summer camp you’ll never forget

Find out more here: Big Idea Camp Dot See Eh!

How-do-you-market-a-nerdy-sport-inthelab-episode-#12

How Do You Market a Nerdy Sport? – #InTheLab Episode 12


Volleyball is a nerdy sport. I don’t care what you say about it, it’s nerdy, trust me.

I don’t like it, I want to change that.

The Regina Volleyball Club hasn’t been the Volleyball powerhouse that I thought it would be. We’re trying to change that. We (along with three other awesome coaches) are coaching the youngest age group in the boys category possible, we’re trying to get kids involved early. Our theory is if we get them playing and loving Volleyball at a young age, they’ll keep with it, play more and more and grow into talented Volleyball players.

On the road to making things awesome you’re going to have good days and bad days. Just ensure the former out way the later.

Each year for the past four years we’ve coached two teams together, we practice together but go to tournaments as two different teams. My team looked great the first day of provincials, we went undefeated. Then the second day we were upset the first game in the morning, we lost out. It was devastating, I felt terrible. But, our sister team, the Goats made a run and won provincials. Pretty awesome for those boys!

You’re always going to have setbacks, it’s how you deal with them that matters.

Moral of the story: on your road to changing the world  Volleyball community you’re going to have set backs, don’t let that deter you or make you lose momentum. Use set backs as a sign you’re on to something.

 

How do you design a logo?

How Do You Design a Logo? – Episode 8 of #InTheLab

 

Eddy Alvaro

If you need a logo designed, better call Eddy!

Episode 8 of #InTheLab I get to talk to Eddy Alvaro, a design, dance, and digital professional from Regina who has a brilliant way of looking at designing your next logo. Eddy has a brilliant eye for design. In everything he creates he takes into account who the audience is, what he’s trying to get out of them and determines the minimalist way to get there. He’s a creative mastermind who takes the personality of an organization and captures it in a logo.

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